GeoLocs Partners with Superbet for Geolocation Compliance in Brazil
Client Name: Superbet
Industry: iGaming, Sports Betting
Partners: GeoLocs
The Challenge
When Brazil's regulated iGaming market opened in January 2025, Superbet needed a geolocation partner capable of flawlessly handling regulatory requirements while delivering an optimal player experience. Brazil’s market is one of the most complex globally, with diverse regional regulations, a vast geographic spread, and high volumes of concurrent players. As the first operator to obtain a license in accordance with the new regulatory framework in Brazil, Superbet required a solution with the capability and scalability to manage this complexity without disrupting the user journey.
"Since the launch of Brazil’s regulated market in January 2025, GeoLocs has been an outstanding partner for Superbet. Their geolocation technology has delivered outstanding performance from day one, ensuring we remain fully compliant while providing players with a seamless and secure experience. The GeoLocs team has been proactive, responsive, and committed to supporting our success in Brazil, with expertise and reliability that give us complete confidence in our compliance and player protection measures."
一 Scott Burrows, Head of Technical Compliance at Superbet
The Solution
GeoLocs deployed their advanced geolocation platform tailored to meet Brazil’s precise regulatory standards. Designed for high scalability and performance, the solution can process vast volumes of concurrent location checks across a country as geographically and technically challenging as Brazil. By integrating directly into Superbet’s platform, GeoLocs delivers high-accuracy verification without extra downloads or friction - ensuring seamless and secure access for all players.
"We’re delighted to support Superbet in navigating the complexities of Brazil’s new regulated market. From day one, our geolocation service has helped deliver a seamless and secure user experience—backed by robust compliance infrastructure and the scalability needed for high-volume player demand. It’s been fantastic to see our technology performing so strongly in such a dynamic environment"
一 Stuart Godfree, Managing Director at GeoLocs by mkodo
The Implementation
Integrating GeoLocs into Superbet’s system was a streamlined process. The geolocation checks were embedded directly into the user interface, providing instant and accurate location verification. The system was configured to handle Brazil’s large-scale player traffic from the outset, ensuring both speed and accuracy. The deployment was smooth and efficient, allowing Superbet to go live with zero delays on launch day.
The Results
- Seamless Regulatory Compliance: GeoLocs enabled Superbet to meet Brazil’s complex and strict geolocation requirements effectively and reliably.
- Outstanding Player Experience: No extra steps or downloads required, players enjoy quick, frictionless access to the Superbet platform.
- Proven Scalability: The platform handles high volumes of concurrent location checks without impacting performance.
- Fast, Reliable Delivery: The smooth rollout ensured uninterrupted service from day one.
- Enhanced Confidence: Superbet benefits from GeoLocs’ expertise, robust infrastructure, and ongoing support in a challenging and dynamic market.
This partnership showcases how GeoLocs’ powerful, scalable technology can overcome the complexities of newly regulated markets, ensuring reputable operators like Superbet deliver both compliance excellence and world-class player experiences. We are proud to provide Superbet with our next-generation geolocation software, delivering a seamless user experience for their players in Brazil, and are delighted to be part of - and continue to be part of - their success story in this exciting market.
We are committed to building a safer iGaming, iLottery and Sports Betting future together!
World-leading online gaming operators trust GeoLocs for geolocation compliance.
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